The eNews channel, which is part of the multi-billion rand terrestrial broadcasting company Sabido, is cooking up plans to roll out a brand new online strategy. The organisation is one of the biggest players in the African broadcast space, with a presence on South Africa’s fifth terrestrial channel and its own dedicated 24-hour satellite news Read more…
365 Digital has announced a partnership with Independent Online (www.iol.co.za) to represent their digital properties, in the market place from January 1st 2012. In December 2011 IOL appointed 365 Digital as their exclusive digital sales house, to represent all their digital properties, including the portal www.iol.co.za, all IOL’s mobile properties, as well as the newspaper Read more…
With 2011 in the rearview mirror, we expect a strong and continued growth on various social media platforms in 2012. The increased online penetration and a strong drive from mobile operators to connect more people to the internet through smartphones or dongles will undoubtedly lead to more people joining social networks. The year in review Read more…
SportEngage, the owners and operators of SuperBru, have developed a new tool called Selfserve, allowing marketers to create and manage their own display advertising campaign on SuperBru. Selfserve is designed to be intuitive enough for anyone to create a campaign using banners or text ads, and by automating much of the campaign setup process, the Read more…
Woolworths has launched what is describes as a world class e-commerce experience within the Facebook environment, with its F-commerce application, which allows customers to shop for women’s, men’s and kids’ clothing, on Facebook. With the ability to “like” and “share” products, shoppers can harness the power of the social web to communicate their favourites with Read more…