| SA Unique Browsers | 13,784,483 |  |
SA Page Views | 555,229,082 | |
| Mobile Unique Browsers | 1,519,945 | |
Mobile Page Views | 40,370,714 | |
The above figures are for traffic across DMMA member sites for November 2011.
Demographic Data for October – sample size of 112 424 respondents
| Gender | Male | 56% | Female | 44% |
| Age | 25-30 | 17% | 35-40 | 16% |
| Monthly household income | R30-R39 999 | 11% | R40-R49 999 | 10% |
| Highest Level of Education | Matric | 25% | University Degree | 33% |
| Internet Connection | ADSL | 53% | Mobile network | 37% |
| Use Internet for … | 90% | Banking | 72% |