SA COMPANIES UNKNOWINGLY INFRINGE COPYRIGHT Reproduction Rights Organisation Launched to Promote Legal Copying. For years, South African companies and organisations have unknowingly been infringing copyright in their daily course of business. The South African Copyright Act states that, under most business circumstances, to copy and share works from South African newspapers, magazines and online publications Read more…
The eNews channel, which is part of the multi-billion rand terrestrial broadcasting company Sabido, is cooking up plans to roll out a brand new online strategy. The organisation is one of the biggest players in the African broadcast space, with a presence on South Africa’s fifth terrestrial channel and its own dedicated 24-hour satellite news Read more…
With 2011 in the rearview mirror, we expect a strong and continued growth on various social media platforms in 2012. The increased online penetration and a strong drive from mobile operators to connect more people to the internet through smartphones or dongles will undoubtedly lead to more people joining social networks. The year in review Read more…
SportEngage, the owners and operators of SuperBru, have developed a new tool called Selfserve, allowing marketers to create and manage their own display advertising campaign on SuperBru. Selfserve is designed to be intuitive enough for anyone to create a campaign using banners or text ads, and by automating much of the campaign setup process, the Read more…
Woolworths has launched what is describes as a world class e-commerce experience within the Facebook environment, with its F-commerce application, which allows customers to shop for women’s, men’s and kids’ clothing, on Facebook. With the ability to “like” and “share” products, shoppers can harness the power of the social web to communicate their favourites with Read more…
Local Android app for Car Magazine exclusive to Samsung Android mobile device users, is available for free download from the Samsung SA Apps store for the next three months.“Having identified South African car lovers as a local and unique consumer segment, the company in conjunction with the publishers have developed this application. The app allows Read more…
Emma Carpenter from Quirk regarding Digital entries - This was a strong quarter with 40 submissions and it was refreshing to see a purely mobile execution (Mobile Band for Good Hope FM by 140 BBDO) bagging first place for its original concept and interactivity. The entries that tied for second place (Hyundai Freedrive Website by Hello Read more…
Digital excellence recognized as the winners of the 2011 Bookmarks (powered by FNB) are announced in Cape Town Last night, the Bookmarks, South Africa’s premiere digital awards and an initiative of the DMMA (Digital Media and Marketing Association), announced its 2011 winners. The ceremony, held at Pigalle in Cape Town, was a gathering of Read more…
Bookmarks finalists announced! The Bookmarks, South Africa’s premier digital awards powered by FNB, have released the much-anticipated names of the 2011 finalists. They are: PRODUCT AWARDS – websites / microsites / mobisites CATEGORY ENTRANT Retail – Large enterprise (turnover < R100m+) Flight of the Fish Eagle Website Quirk Foschini Website Read more…
A vital part of the Bookmarks feedback to the industry are the workshops hosted by the DMMA and the awards judges in both Johannesburg and Cape Town. At the two workshops, the industry has the opportunity to interact with both the international and local judges – giving insight into what works and doesn’t work submission Read more…